Saturday, July 2, 2011

7 Best Google AdSense Alternatives

Google AdSense, a contextual Advertising Network, is the number 1 in Online Advertising Field. Everyone can make good money out of Google's AdSense Ads if they follow the Guidelines and TOS perfectly. This service is completely FREE and just requires a good website/blog to start with. Webmasters opt for AdSense Alternatives for two reasons. They are:
1] Banned from AdSense [Not following the AdSense Program Policies]
2] Just wanna give a try to other advertising networks.
I strongly believe that most of the webmasters or bloggers try Google AdSense alternatives because of the First Reason than the second one.
Whatever may be the reason! I am listing the 7 best AdSense alternative's that work similar to Google AdSense.

AdSense Privacy Policy Requirements

In February of 2009, Google instituted a requirement that all AdSense publishers display a privacy policy on any website using AdSense product features. Whether they are displaying contextual ads or integrating custom search, not having a privacy policy on a site puts the AdSense publisher's account at risk of being terminated. While this may seem harsh, Google is very serious about privacy protection and keeping the trust of the general public, especially as they integrate different advertising networks into the AdSense system.
Adding a privacy policy that complies with Google's AdSense policies is not hard to do, but there are some specific requirements to include in your policy.
Start with a general privacy policy, such as the ones you'll find on any of the popular commercial sites like Amazon, eBay or even Google itself. The policy should describe what you do with routine web server data as well as any personally-identifiable information such as names and email addresses.
Alter the policy to comply with the following requirements:

Can You Choose Your AdSense Ads?

AdSense delivers great click-throughs and high revenues for one reason: the ads are targeted to what the user wants. Google's robot picks out keywords on your page, gets a grip on what your website is about and delivers links that take users to sites that interest them.
That's great news... up to a point. As much as you want your users to click on ads that look interesting, you might not want to trust to a robot to pick those ads - and you might prefer to have ads on your page that pay the highest amount possible for each click.
But you don't get the choice. You can do lots of things to improve your AdSense revenue, from selecting the layout of your ad unit to choosing the color and size of the font, but one thing you can't do is slip into Google's database and choose the ads. If you could do that, no one would ever choose the low-paying ads.
That doesn't mean you can't do anything at all though. The fact is, some smart publishers have been noticing all sorts of interesting results after playing with their HTML code and changing some of the text on their Web page. And some of those results have been very surprising indeed.

Understanding Google AdSense

Google AdSense allows webmasters to dynamically serve content relevant advertisements on web pages. If the visitor clicks one of the AdSense ads served to the website, the website owner is credited for the referral. Google's AdSense program essentially allows approved websites to dynamically serve Google's pay-per-click AdWord results.
Website maintenance related to AdSense is very easy and requires very little effort. Webmasters need only to insert a Google generated java script into the web page or website template.
Google's spider parses the AdServing website and serves ads that relate to the website's content. Google uses a combination of keyword matching and context analysis to determine what ads should be served. The java script calls the ad from Google and will ensure that ads are served each time a visitor goes to the web page.
Early on Google implemented a filtering system that allowed webmasters to prevent a specific domain's ads from being served on any websites in their account. Ad blocking meant that webmasters could prevent their competitor's ads from being dynamically served on their websites.